Twitter is a Concept by Which We Measure our Pain
Now that Twitter has received a purported $15 million round to right the floundering service, the truth can be told. Nothing that has been said on or about Twitter for the last six months has any degree of veracity in the real world. Those of us in the blogosphere who have known the truth have been self-sworn to secrecy; those in the mainstream media who knew the sad story all along have been reluctant to discount the possibility that Twitter was the next Google. Google doesn’t care.
Most responsible for this conspiracy of hope are those like myself who continue to operate under the delusion that computers are magic. We see these machines as transcending the dirty details of jobs, responsibilities, the laws of gravity, space, and time — all that shit. We’re of the ’60s, that stupid era where poetry shut down the Thruway, where we went to the moon, where some suggest we never returned. We stuck flowers in the barrels of rifles, levitated the Pentagon (so high we couldn’t have noticed if it hadn’t), drove Nixon from office, stopped the War.
We were spoiled by this time, with all the music, the technology that the space race turned us on and in to, the continued illusion that we could invent the future during our lifetimes. Warhol was possible, the anti-artist, graffiti, the marketing (have it your way), the packaged tragedies, the Elvis impersonators. Soon (30 years) we became numb to the rush of time, sequenced into special reports, George Carlin monologues, backwards movies, the dot boom, the housing crash. Obama came, Hillary went. We hardly blinked.
Now it’s over. Twitter has arrived and it is so fragile it can’t keep its own heartbeat going. Twitter executives finally admit it: they don’t know what’s wrong. They’ve got it on heart bypass right now, all innocent and sweet, lying there in intensive care with wires and monitors beeping and platform vendors scuttling in and out with phony looks of concern, taking quick side glances at their iPhones as they wolf down sandwiches in the cafeteria.
Now the doctors come down the hall, their faces frozen in ineptitude and practiced grief. “Sorry,” they begin as an intern laughs inappropriately in the back. “Computers suck, they can’t really do anything. There’s no such thing as real time. We can’t keep more than 30 conversations going simultaneously. Why do you think we invented FriendFeed anyway, except to get Scoble out of the system long enough to find the Off switch?”
Twitter is a Ponzi scheme, a cruel hoax that threatens to revive the industry in the wake of the anti-trust settlement that destroyed Microsoft’s steady firm hand on the notion we could each have a computer on our desk. Apple made a valiant attempt to keep the game going with the iPod, preserving the inability to talk machine to machine under the guise of DRM and saving the record business, and Microsoft’s Zune seemed to prove Jobs was right to stop where he did.
But then Techcrunch came along and one maniac with a dog took over the industry and restored hope when all was gone. Suddenly the impossible became plausible once again, as media companies collapsed into blubbering pools of Gatorade-like sweat, sales people wandering Second Street panhandling to get their cars out of 4-hour parking. Live blogging spread like a cancer down 101 as startup zombies abandoned PowerPoint for Qik, Ustream, and a parade of corporate Foo Camp replicas.
Doc Searls moved to Harvard, Dave Winer became Harry Reasoner, the Gillmor Gang broke its solemn promise and came back again and again and again. Twitter.
The truth is computers and networks became fast enough to let us realize our dreams. Bad business, that. We’ve survived the ’60’s because of the myth that it couldn’t work, that we would never catch up, never achieve a velocity necessary to reach orbit. But we’re there now and Twitter represents the triumph of that spirit, the instant connection possible between us at any moment, in any number, at no cost. Information is free - uh oh. If all you need is love, and you get it - now what?
Perhaps the true beauty of Twitter is to leave it perpetually and confoundingly almost working. Let it go weeks, months, minutes up without a glitch, and then, randomly, with no discernible or measurable rationale, crash and burn, only to restart again minutes later without any fix possible in the interval. Only then can we get on with the magic, secure in our insecurity that Murphy lives, and with it, our aspirations, humor, and paychecks. Thanks, Twitter. We need you more than ever.















May 26th, 2008 at 3:42 pm
“But we’re there now and Twitter represents the triumph of that spirit, the instant connection possible between us at any moment, in any number, at no cost.”
I think the reality is that one can look at Twitter (or rather what is made possible by an API quickly thrown together as a random afterthought) and see as *future* what you describe as present. At a minimum, one can only currently achieve a very incomplete version of this future, and only at the cost of performing manual tasks (which would otherwise be easily automated) while living with a terrible and ineffectual user experience compared with what could be.
Twitter is unaware of this future, unaware of what it could be. …one might argue that it doesn’t need to be, however; that 3rd party applications and services can show the way. But that’s what makes Twitter’s comical (tragic) flakiness so upsetting: what 3rd party wants to start building the future on such a presently crappy foundation. At the very least, it’s a great disincentive.
Unfortunately, there’s no beauty to be found here.
May 26th, 2008 at 9:18 pm
Jedi Master, you speak in parables
I picture E.T. in the final act, escaping the guys in white suits, being carried away on a bike basket. If nothing else, Twitter is giving us the ‘first one’s free’, it has needles in our arms, training us to open up our individual lives and share every moment with anyone that will listen. It shares the experience of the experiment, we’ll accept hours of down time because we don’t fully rely on it for communication. Ironically, wireless carriers are smiling from ear to ear - Verizon should thank Twitter for two new unlimited text plans from this household. Sites like http://www.Chatterous.com suprise me - oh - you mean twitter doesn’t own this technology
? We all have a list of 10 things that would make twitter better and obviously the race has begun. Why do some blame twitter for teaching one million people a method to connect beyond the laptop? @Mark, Innovation is beautiful.
May 27th, 2008 at 4:32 pm
“Mr Watson — Come here — I want to see you”…
And of course, he did come, but none of us did. At least not with Bell’s water voice telegraph. He started creating a multi tone telegraph and ended with the telephone.
The Web started the same way when Tim Berners Lee needed a way to organise data.
He didn’t wanted to create Google or Yahoo or MSN (althought the original HTML spec he created mentioned the ISINDEX tag a clear precursor to Lycos, Altavista and Google).
They all were born by themselves.
Know we have “tweeter”. What may afterwards. God know, but always the trailblazers eat dust so the followers can really innovate. Aka, ICQ was ditched by MSN Messenger, Real Video succumed to Windows Media which later gave way to the “real” winner Flash Video.
BTW: What the hell is the Thruway and how did you stopped with poetry. I’m mexican, was born in 1970 and started using PC in ‘81… We neither levitated the Pentagon, nor flew to the moon. We just “invaded” California, Illinois and Texas while you we’re busy spending tax dollars in Vietnam and the Moon… go figure…
May 30th, 2008 at 7:19 pm
Steve,
Killer post, bravos!
May 31st, 2008 at 3:26 pm
That was a Beautiful piece of text. Beautiful.
June 2nd, 2008 at 2:13 pm
This piece was so well-written that it didn’t attract the trolls.